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PAST AND PRESENT

HARLEY-DAVIDSON

DEALERS

In my years of working with the dealer network I have built some great relationships with some of the greatest people in the industry. I enjoy working for dealers as I have more creative freedom than within the corporate constraints. Every dealer is different, southern dealers have a different look and feel than northern, eastern different than western, and clientele is different for all dealers. With that being said, designing for dealers keeps me on my toes!

HARLEY-DAVIDSON

CORPORATE

Experience has led to the development of numerous national marketing campaigns, promotions, programs, and materials for the Harley-Davidson Motor Company such as: National Seasonal Retail Integration (SRI); Open House; Riding Academy; Model Year Launch kits; Dealer Event toolkit; and a variety of print and digital marketing materials. Take a look, there may be some things here that have come through your dealership created by yours truly, and you didn't even know it!

WILLIE G. DAVIDSON

VARIOUS PROJECTS

This one is personal to me as I worked on one of my favorite projects of all time, for one of the legends. There was a Tribute to Willie G. Davidson that was being held at the Harley-Davidson Museum showcasing his art works. Yes, he is an artist, and describes himself as "above all, a designer." My concept and art was chosen from 4 submitting agencies, and I was able attend the event, talk with him, not about motorcycles, but design in general. Most importantly, I got an "atta boy!" from him directly. THIS is why I do what I do...

FORT MYERS BREWING

VARIOUS PROJECTS

I have had the pleasure and continue to work with Fort Myers Brewing Company since they were in a small batch "hobby gone wild" brewery. FMBC has grown into a premier brewery in the state of Florida, with award winning beers and distributing to the masses.

VARIOUS PROJECTS

MAGAZINE

My design career began in page layout with a variety of outdoor/hunting magazines for F+W Publications. Years after my exit, one of the company’s main magazine’s, BLADE, was purchased by Caribou Media. Soon our paths crossed once again and Boutwell Design was brought in and designs BLADE to this day. 

VARIOUS PROJECTS

BRANDING

One of the greatest joys in marketing and design is to see a brand come to life, from ground up. Even after all these years, I get feeling of accomplishment and take great pride knowing I had a hand in helping clients with their personal and corporate identity. Here are just some examples of the people and companies I have provided with a look and feel they deserve.

VARIOUS PROJECTS

MISC FUN

Here are some miscellaneous projects that demonstrate my wildly diverse design abilities.

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